Episode #18 Metrics as the Language of Business

Read on for our talk with W Michael Hsu of Deep Sky as we talk about how to best crunch numbers to fit your marketing agenda. The full transcript for Talk Experiential episode #18 Metrics as the Language of Business is followed below. #18 Metrics as the Language for...
#16 How Storytelling Impacts Business

#16 How Storytelling Impacts Business

Corey Blake is our guest on our 16th episode of Talk Experiential. He started as a musical theater major, but when he went out to LA he realized that he was “crayon in someone else’s crayon box.” Looking for a way to bring his own voice and expand his purpose...
#14 Out-of-Home Marketing 101

#14 Out-of-Home Marketing 101

Don Williams and Adam Pierce are our guests on the 13th episode of Talk Experiential! Don Winters and Adam Pierce are our guests on our 14th episode of Talk Experiential. Don started in the advertising business right out of college in publishing before making his way...
#13 Event Sponsorship: How Brands Maximize Partnerships

#13 Event Sponsorship: How Brands Maximize Partnerships

John McGuire and Eric Slayman are our guests on the 13th episode of Talk Experiential! John McGuire and Eric Slayman are our guests on our 13th episode of Talk Experiential. Both have worked extensively in the experiential marketing and event management industry with...

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