Chris Gartenmann on Talk Experiential

Chris Gartenmann joins us for our fourth episode!

Chris is the Head of New Business Development at PGXM, a boutique division of PG Exhibits. We sat down to discuss target markets, messaging, and brand strategy through the lens of experiential marketing.

Topics on today’s episode:
How can you hit specific target markets for your brand during an experiential marketing campaign?
What are the steps required to create a specific strategy for targeting through a campaign?
How do you convey the message and the story behind your brand during an activation?

For more information on Chris, check out PGXM at:


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