Every Talk Experiential Podcast features an in-depth interview and conversation with a key player in the world of experiential marketing.

Episode #26 Your Network is Your Net Worth
Our talk with Jon Ferrara of Nimble brings us to discuss the need for relationships and the effective nurturing of them. The full transcript for Talk Experiential episode #26 Your Network is Your Net Worth is followed below. #26 Your Network is Your Net Worth Jon Ferrara on episode #26 of
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Episode #25 Sponsorships: From Billboards to Events
    Our talk with Mike Brant of Mile Zero brings us to discuss how to take sponsorships from billboards to live events and festivals. The full transcript for Talk Experiential episode #25 Sponsorships: From Billboards to Events is followed below. #25 Sponsorships: From Billboards to Events Mike Brant on
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Episode #24 How to Drive Innovations in Trends
Our talk with Taylor Justin of Coca-Cola brings us to discuss how to drive innovations in trends. The full transcript for Talk Experiential episode #24 Using Trends and Insights to Build Actionable Data-Driven Results is followed below. #24 How to Drive Innovations in Trends Taylor Justin on episode #24 of
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Episode #23 Using Trends and Insights to Build Actionable Data-Driven Results
Our talk with Brett Hyman of NVE Experience Agency brings us to discuss how agencies can make the shift in becoming provocateurs of culture.The full transcript for Talk Experiential episode #23 Using Trends and Insights to Build Actionable Data-Driven Results is followed below. #23 Using Trends and Insights to Build
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Episode #22 How Brands Diversify Through Multiple Channels
Our talk with Dan Golden of Be Found Online brings us to discuss how brands can diversify through multiple channels. The full transcript for Talk Experiential episode #22 How Brands Diversify Through Multiple Channels is followed below. #22 How Brands Diversify Through Multiple Channels Dan Golden on episode #22 of
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Episode #21 One Night Stand Business VS Meaningful Relationships
Our talk with Dusti Reimer brings us to discuss how marketing is taking a chance on the future. The full transcript for Talk Experiential episode #21 One Night Stand Business VS Meaningful Relationships is followed below. #21 One Night Stand Business VS Meaningful Relationships Dusti Reimer on episode #21 of
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Episode #20 Understanding How to Hire Better
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Episode #18 Metrics as the Language of Business
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Episode #17 “What Works in Experiential Marketing for Individual Brands
Read on for our talk with Erik Huberman of Hawke Media to find out what works best for individual brands in experiential marketing.The full transcript for Talk Experiential episode #17 What Works in Experiential Marketing for Individual Brands is followed below.
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#16 How Storytelling Impacts Business (Show Notes)
The full transcript for Talk Experiential episode #16 “How Storytelling Impacts Business” is below. Read on to find out how you can use storytelling with your business to make a difference in your bottom line.
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JOEY KERCHER

JOEY KERCHER

PRESIDENT / CEO

I’m Joey Kercher. Host of Talk Experiential and President & CEO of Air Fresh Marketing, an experiential marketing agency. I founded Air Fresh Marketing in 2011, an experiential marketing agency dedicated to assisting brands and leading them through live experiences designed to raise awareness, drive sales, and build brand loyalty. Our passion and creativity for our work make it possible to create strong calls to action to connect brands with consumers. When I’m not working, I can be found on the slopes skiing, reading and listening to the latest industry and tech news, and raising two amazing redheaded daughter’s out in Denver, CO.

According to a study by Bizzabo, 89% of businesses who are exceeding their performance goals are putting a concentrated focus on experiential marketing.

https://t.co/ncgC25zGp5

The @TalkExp Happy Hour was a blast! We were delighted to be co-hosting with the American Marketing Association and meet some fresh new faces!

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Living in a surveillance society, we move into the future of shopping.

https://t.co/ui6rjWZPRv

Events that engage a sense of smell, taste, vision, touch, and sound are sure to be remembered long after a branding activation is over. Check here for a few tips to help give your audience a reason to share their experience with others.

https://t.co/4pgs7TgyJ5

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